Applebee’s

Industry
Sub industry

Applebee's is a casual dining restaurant franchise that serves a variety of American dishes, including appetizers, burgers, and entrees, offering a relaxed and family-friendly atmosphere for dining out with friends and family.

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Initial investment

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$2,428,000
 - 
$7,084,000

Initial franchise fee

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$35,000

Royalty fee

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4.00%

Advertising fee

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4.25%

Revenue per year (AUV)

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Operating Profit

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Total units

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1542

Franchised units

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1542

Company-owned units

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0

Applebee’s Franchise Disclosure Document 2024

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Average revenue

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Gross margin

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Operating Profit

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