Carstar Franchise Costs, Fees & Owner Salary (2023)

INVESTMENT

$298,000

-

$804,000

LOCATIONS

430

Adam

Updated

May 2, 2024

Is

Carstar

a franchise?

Yes,
Carstar
currently
accepts
franchise
applications

Carstar is a well-established chain of collision repair centers, owned by the renowned Driven Brands and headquartered in Charlotte, North Carolina.

Founded in 1989 by the visionary Lirel Holt, Carstar has evolved into a trusted name in the automotive industry.

Carstar franchises specialize in providing a wide array of top-notch auto body repair services. These encompass everything from paintless dent repair, addressing storm damage, vehicle detailing, to offering accident assistance, and even flexible financing options to cater to diverse customer needs.

The chain started its franchising journey in 1989, growing to one of the largest networks of family-owned businesses. Presently, the franchise boasts an impressive network, with over 750 locations spanning across the United States and Canada.

How many

Carstar

franchises

are there?

In 2022, there were
430
outlets in
the United
States, of which
416
are franchises, and
14
are corporate-owned.

What are the

Carstar

franchise

fees?

Advertising fee

1.00%

Initial Franchise Fee ($10,000)

The initial franchise fee for each CARSTAR facility required to be developed is $10,000. With respect to each facility developed, CARSTAR will credit $10,000 of the Development Fee against the applicable Initial Franchise Fee on the date on which the Initial Franchise Fee is payable under the applicable Franchise Agreement.

Royalty Fee (1.5% to 4% of Gross Sales)

Franchisees are required to pay a Monthly Base Franchise Fee, which is the greater of $1,000 or 1.5% of Gross Sales. Additionally, there's a Monthly Growth Franchise Fee of 4% of Gross Sales. The exact percentage can vary based on certain conditions and sales performance.

Advertising Fee (1% to 1.5% of Gross Sales)

Franchisees are obligated to contribute to the Insurance and Marketing Fund. The fee is the greater of $500 or 1% of monthly Gross Sales. This fee can increase to 1.5% of monthly Gross Sales under certain conditions, such as non-compliance with IMF guidelines or failure to maintain the CARSTAR image program.

Note: The fees presented here can be found in the Item 5 of the Franchise Disclosure Document. For a complete list of all the fees borne by the franchisee, please consult the Franchise Disclosure Document.

How much does

it cost

to start a

Carstar

franchise?

It costs between
$298,000
and
$804,000
to start a
Carstar
franchise.

For those considering a franchise with CARSTAR, there are two primary options available:

  • Conversion CARSTAR Facility: This option is ideal for those who already operate an existing auto body repair shop and are looking to integrate with the CARSTAR brand. The estimated initial investment for this option ranges from $23,500 to $165,300. This includes an initial franchise fee and integration fee of $10,000 each, payable to CARSTAR. Other significant expenses include potential costs for furniture, fixtures, and equipment, computer hardware/software, training, initial inventory, signage, and additional funds for the first three months of operation. A detailed breakdown of these costs is provided in the table for the Conversion CARSTAR Facility.
  • New CARSTAR Facility: For entrepreneurs looking to start a brand-new facility under the CARSTAR brand, the estimated initial investment ranges from $298,200 to $804,300. This includes an initial franchise fee and integration fee of $10,000 each. The facility costs can vary significantly, ranging from $50,000 to $200,000. Other expenses encompass furniture, fixtures, equipment, computer hardware/software, training, initial inventory, and signage. A comprehensive breakdown of these expenses is available in the table for the New CARSTAR Facility.

Conversion CARSTAR Facility:

Expenditure Type Cost Range Paid To
Initial Franchise Fee $10,000 CARSTAR
Integration Fee $10,000 CARSTAR
Facility $0 Not applicable
Furniture, Fixtures, Equipment $0 to $15,000 Supplier(s)
Computer Hardware/Software $0 to $27,000 Supplier(s)
Training $0 to $3,300 Vendors, Airline, Restaurants, Hotels
Initial Inventory $500 to $5,000 Supplier(s) or CARSTAR (in some instances)
Signage $3,000 to $20,000 Supplier(s)
Additional Funds – 3 Months $0 to $75,000 Supplier(s)
Total $23,500 to $165,300

New CARSTAR Facility:

Expenditure Type Cost Range Paid To
Initial Franchise Fee $10,000 CARSTAR
Integration Fee $10,000 CARSTAR
Facility $50,000 to $200,000 Suppliers
Furniture, Fixtures, Equipment $5,000 to $50,000 Supplier(s)
Computer Hardware/Software $4,200 to $20,000 Supplier(s)
Training $10,000 to $84,000 Vendors, Airline, Restaurants, Hotels
Initial Inventory $5,000 to $50,000 Supplier(s) or CARSTAR (in some instances)
Signage $3,000 to $20,000 Supplier(s)
Total $298,200 to $804,300

Note: The table above provides a snapshot of the main costs associated with starting the most common franchise format (as disclosed in the Item 7 of the Franchise Disclosure Document). For a complete overview of all the expenses involved with the various formats offered by the franchisor, please consult the Franchise Disclosure Document.

Does

Carstar

provide

training

to its

franchisees?

Yes,
Carstar
provides
training

Carstar provides a comprehensive training program for its franchisees, which includes various components:

  1. Initial Orientation Training Program: This mandatory program is approximately 2.5 days of classroom training and 1 day of on-the-job training, conducted in Charlotte, North Carolina, or another location designated by Carstar. The training covers operation standards, CARSTAR Facility image, purchasing procedures, vendor training, productivity reporting, and communications with CARSTAR.
  2. Additional Training: Depending on the franchisee's experience, knowledge, and performance, additional training may be required. This could be due to new procedures, processes, or technology in the system or to meet requirements established by insurance companies for specific programs.
  3. Online Courses via Collision University: Franchisees and their employees are required to complete online courses listed in the "EDGE Integration – Store Visit Guide" within their EDGE Integration period. The franchisee pays an annual training fee, partly for technology/license fees and partly for content development.
  4. Specific Certifications and Compliance: Certain certifications like I-CAR Gold Class certification and I-CAR Welding Qualified certification are necessary, along with compliance with the EDGE Performance Platform and participation in specific partnerships and programs.

Does

Carstar

provides

territory

protection?

Franchisees of CARSTAR are granted territorial protection for their specific development area. During the term of the agreement, neither the franchisor nor its affiliates will grant a franchise for the operation of a CARSTAR Facility to anyone else within the designated development area.

This protection is provided as long as the franchisee complies with the development schedule and remains in material compliance with the terms and provisions of the agreement.

The territorial rights granted are specific to the development area. Outside of this stipulated protection, the franchisor and its affiliates retain the right to develop and operate, and license third parties to develop and operate, any business under any name, including CARSTAR Facilities, in any geographic area.

Can a

Carstar

franchise

be run as

a passive

investment?

Carstar places a strong emphasis on franchisees maintaining active management control over their facility. This means that franchisees must always retain and exercise direct management control over the operations of their facility.

In essence, the Carstar franchise model does not support a purely passive investment approach. Franchisees are expected to be actively involved in the management and operation of their facility, ensuring that the brand's standards and customer expectations are consistently met.

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